Santa has an exclusive contract with socks-producers
Three days after Christmas, I have conducted a small scale study and interviewed a number of my friends on what they’ve got from Santa Claus (or Small-Jesus, Kings, Wise Men, Friends, Family, etc.). Ten persons have been interviewed, additional five were observed during the present-unwrapping. An analysis of the responses, not surprisingly, reveals an inverted dependence between the purchase-price of a present and the frequency the present is found. Of the presents mostly found, strikingly, socks occupy the first place and it has NOT been even cold this year so far. The results suggest that Santa has to be in good relations with clothing industry or then I have no other explanation.
A question of what is the mostly given present during Christmas has been a long time in the center of the festivity studies. Previous research has been for sure conducted and I am sure this is an original study and of greatest importance.
I have conduced a combined study, in which 10 persons were interviewed and some others, recruited from members of my family, were observed. Not surprisingly, a pair of socks was found in 70% of responses, that can safely be called a majority. Second mostly found ‘commodity’ was some kind of underwear (60%), and third place was occupied by books (40%). Only one person received a car and one got a mobile phone. There is a significant diffence between the frequency of socks and cars found in the presents.
Given the relatively warm autumn this year, the results are quite surprising. If it would have been cold, alright, underwear and socks are justified, and reading books recognized as an appropriate activity during cold days. However, the weather has been warm so one would expect some kind of swimming dresses, sun creams and sun glasses.
In conclusion, the high penetration of socks into this year’s Christmas presents population seems not to be in relation with preceeding weather conditions, but is almost negatively linearly dependent on the price of the product. I conjecture therefore, that Santa Claus has a secret contract with clothing industry. Because Santa Claus, at the same time, has to save money, it is a good explanation of the results.
In my future studies into the festivals domain, I aim to research even more important question, specifically what is the relation between socks-givers and the duration of their eventual hang-over on the New Year’s Day.
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Sounds familiar? Let’s make a resolution: no crap in the papers next year! :)